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Converse

Category:

Visual Merchandise, Designer

Client:

Converse

Duration:

1 year

At Converse, I took on a dual role as a Visual Merchandiser and Designer, responsible for crafting a wide range of promotional assets, including key visuals, tickets, posters, and banners for seasonal campaigns and product launches. I also curated in-store experiences by arranging new collections in the showroom to best align with customer preferences and enhance engagement. My work bridged aesthetics with commercial impact, ensuring each design both communicated brand identity and resonated with the target audience.