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HG Media

Category:

Web Design, Digital Designer

Client:

MKT Label, MKT 4

Duration:

5 years

HG Media is a global production company specializing in music, film, and video, working in collaboration with major international labels such as Warner Music, Sony Music, and Magic Records.
At HG Media, I contributed to branding for both large-scale and internal projects—creating key visuals, posters, and event materials across various campaigns.

I also served as Creative Team Leader, managing a 20-person team for one year. I developed and implemented a streamlined workflow system that ensured timely project delivery and improved team efficiency. I incorporated AI-driven solutions into the creative pipeline and crafted personal growth roadmaps for individual team members.
Beyond design, I actively participated in market research to align creative strategies with audience insights, and supported team budgeting, performance reporting, and strategic planning at weekly, monthly, and annual levels.

Key Visuals

Backdrop display in the morning (printing)

Backdrop display in the morning (printing)

Backdrop display at night (slideshow)

Backdrop display at night (slideshow)

R&D on thumbnail performance for emerging music genres on YouTube